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Tuesday 13 March 2012
Placement Matters: Placing Online Ads Above the Fold Increases CTR by 36%
Online advertising is one of the fastest growing segments of advertisement. According to emarketer, for the first time in 2012, online advertising will outpace print advertising with $39.5 billion sales. The tremendous increase in online ad spending is expected to continue and reach $62 billion by 2016. Needless to say, online ads are continuing to [...]
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