Promoted Trends Arrive at Twitter?

Twitter is in the process of rolling out promoted tweets, so needless to say their monetization ball is rolling.  And apparently all the new money coming in has their creative juices flowing too.

Twitter has announced they are in a testing period for Promoted Trends. You’ve Probably noticed it on your Twitter page.

Off the bat, I like this because it shows that Twitter is aiming to have a diverse and profound Ad platform for its users.  They are really going after it, and we have a lot to look forward to.

Here’s what we know so far about how Promoted Trends will work.  An advertiser can purchase a spot on the trends list that a user sees.  When the promoted trend is click on, the user will arrive at a results page that would list the advertisers promoted tweet at the top of the list.

Some talk seems to allude that a promoted trend spot for a whole day could cost tens of thousands of dollars.  Sounds like a lot, but the right offer could easily be worth that kind of investment.

Twitter is still testing how this will all look and work.  But what do you think about this?  Comment Below and let me know.